Like a blue dropping off a random mob while slaying whelpings, I came across this gem. Except for exclusive EQ terminology it applies to WoW as well.
If you don't get a chance to read it, here are the basic rules:
Rule 1: Enjoy Every Day You Play.
Rule 2: The Grass Is Not Greener.
Rule 3: Gear, Experience, Levels, and AAs, aren't real. Friendships are.
Rule 4: Items, Levels, Characters, and worlds will fall apart in ten years. What will you walk away with?
Rule 5: Roleplayers Have More Fun and Roleplaying is Contagious.
13 hours ago